What are key promotion strategies the brand use?
OLYMPUS offering everyone an easier way to own them because they use promotion strategies in four ways. For instance, advertising, sales promotion, public relation and personal selling. In Korea, advertising is the best marketing to appealing.
What makes the brand successful?
OLYMPUS
Magazine , Event , Campaign, Internet
Technology marketing > Technology event > Presenter strategies
Promotion1 : OLYMPUS for women.
OLYMPUS gives a special opportunity for women. Whoever buy OLYMPUS camera for the first time, free to learn how to take Portrait style with professionals.
Promotion2 : OLYMPUS DSLR Photography Workshop
For newbie whoever buy OLYMPUS camera for the first time, don’t worry! Because OLYMPUS have a promotion for you. It’s called OLYMPUSDSLR Photography Workshop
Promotion 3 : OLYMPUS Photo Contest
Welcome all you guys to share your special photographs with ‘OLYMPUS Photo Contest
Promotion4 : OLYMPUS advertising on youtube
Olympus Cameras | Ready -Olympus Joint Promotion.VOB
Olympus "Kung Fu" TVC 2006
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Jebsen & Jessen Marketing (T), Ltd is pleased to offer you an easier way to own an Olympus PEN E-P1 for any package purchase during Jan 25 – Feb 28’ 2010, GET cash discount 3,000* baht instantly at your point of purchase. Contact your nearest authorized dealers nationwide for more information.
Reference :http://www.olympusimaging-th.com/promotion_detail.php?id=391
.. Don't miss!!!!
so many ways to pull us to buy this brand!
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