Journal#5,,,,Started with ZERO to being HERO!

Aj.Gob started the class with real APPLE products!!
Hopefully,that become a one of me :)
   I've learned all of them better than the past;

1. Consumer product
2. Product category
3. Product definition
4. How many function/parties involve in managing a product?
5. Product management
6. Product component
7. Product strategy

•        Brand Impact 

                                                                  Physical                                                               

                                                                        v 

                                                Brand   > Emotional

                 ex. Harley-Devidson         --> New experiences 

                      APPLE                        -->Modern & IT lifestyle 

Let me look at my brand! > logo and line of OLYMPUS cameras. 

 my loyalty brand is   OLYMPUS     -->Durable,modern,long-lasting.






                                                                      ,,Go out of the boxxxxx!

Journal#4,,,,Never say never~

                          ' I will never say never! (I will fight)

      I will fight till forever! (make it right)

  Whenever you knock me down,I will not stay on the ground

   Pick it up,Pick it up,Pick it up,Pick it up up up, 

   ... And never say never!!.'-JB

                                                       

          I've learned a guideline for how to be a brand manager?, Blog Evaluation; this course will be paperless!! 'Great thing to do for save the world' and I've learned Business project. Most importantly, all guys will be creativeness,designer,blogger and brand manager.


          In my blog have to show 5 sections. 

1. Rationale  ; why I choose a particular?
2. Company Background ; a little bit of bg.
3. Product Strategy  ; aj. gave me a lecture. ; -product line&logo -target groups -branding -position -key successful factor of the product -others
4. Promotion Startegy  ; what makes the brand recognized?
5. Reflections ; what do I learn? Try to write in my on words.

       What are key promotion strategies of the brand?

• TV 
• Internet 
• Magazine 
• Ads.
• Direct sell 
• Billboards      

      
..‘If a friend is in trouble, don't annoy him by asking him if there's anything you can do. Think of something appropriate, and do it.’ - E.W.Howe                                      

Journal#3,,,,Again and agian ~

    I've ever learned Maslow's Hierarchy of Needs in MGT-201 and MKT-201 because I'm studying in International Business Management Minor as well. 
That would be GREAT! if I've learned a little bit more in ENG-380.
    'What kind of the customer's needs does the brand serve?' My beloved brand is OLYMPUS camera. It's between Belonging and Eco-status. For me, I think OLYMPUS camera is actually a part of my life. It showed my personality, self-esteem, emotional and smart. Especially it could showed what's about my IDENTITY!   
   


                      .. as I've taught that " You're doing good thing for your junior!! :) "

My reflection on Victoria’s secret

                                
How wonderful!!

     I didn’t interested in Victoria’s secret before but after I’ve read it on    Victoria’s secret’s sheet and I’ve watched video of Victoria’s secret fashion show      in the class,   it makes me wanted to know this brand more. So I’ve researched information of Victoria’s secret at http://www.victoriassecret.com/ and so  I’ve known that there are many of products, such as perfumes, evening wears,  sleep wears, swimming wears, make up, camisoles, bras, panties, teddies, dresses, shoe etc. Also I’ve known why this company becomes a successful brand of the world!!

     How wonderful things in wonderful website!! Everything looks cute, sexy and fantastic. If I were a millionaire, I swear it must be my one of accessories! ^^ . Actually, I’ll tell all of you how I do feel with it??

                                                                                                    ... TTYL ! :)

Victoria’s secret v v Basic needs (is in the first of Maslow’s Hierarchy of Needs) v Protecting (Want to protect)

Victoria’s secret v v Ego-status (is in the forth of Maslow’s Hierarchy of Needs)  v Women don’t buy BRAs but buy  the feeling being of SEXY, TREND, MODERN, SMART, COOL, STYLIST, HOT, CHIC

                                               

Journal#2....Just Fine!!

    

   There are so many Tip for success in this course that Aj.Gob advised to everyone & me importantly, 3points that I’m interested are 1) Passion that makes me cling to the task! I mean I need passion to learn 2) Hard working. Sure! Hard working never kills us. And 3) Positive Exactly! Everything is possible.  After that you focused on BRAND such as 1) Locally and Globally and 2) Have information enough. So I have to make it different I mean I have to be myself. Importantly,‘Don’t give up in my life easily!’ Finally, I want to be a brand expertise! I’m the third generation to use blog. Sure! I’ll try my  BEST!!

    Anyway, Let’s warm up question that make us know 1) ‘what does business and trade means?’ 2) The heart of business 3) Key parties and ‘what are really in women’s bags?’ Well, It makes me know and clearly about the real thing in my bag, it actually Illusion, Perception, Constructed meanings, Self-image, Social class or something like that.

    Overall, I decided to choose Olympus camera to be my BRAND because I’m a one of camera lover!! I’m fallin’ in love with camera since I was 15 years old! I strongly believe that Photographs is one of my bosom friends. That’s right! I always took a lot of photographs wherever I’ve gone and I always keep all of my special feeling with my beloved camera and my extraordinary photographs. When I saw it sometime I feel happy, glad, delight, impress and SMILE ! :)

                                                                .. I smiling like a fool now!! ^______^

Journal#1....New adventure new beginning!!

  

  See you around! :) That's a last 3 words that you talked and wrote it to me on my best one journal in ENG-104. 'Kind of you to said that!'

  It's GREAT to see you again! :)

 After Aj.Gob gave everyone whoever learn ENG-380 (English for international trade) some course outline, my gang and I talked about what will happen in this course with you. This class is digitally based that mean not only use book we use a blog as a template of Learning. That would be GREAT!  How lucky I am! I used to learn with you since ENG-101, ENG-104 until now ENG-380.

  This class is a long term project! I need to like a businessman as same as you said! J After that we looked at Business Mode for example 1) context 2) language 3) project base or activity based class room etc. Then Aj.Gob showed some example of blog project. Oops! What the best one he is! , P’Champ is interested in Starbucks coffee so he done his blog project well. It’s so gorgeous, superb and perfect one. I can’t wait to follow his blog. So Aj.Gob asked everyone ‘what are you interested in? ’ In my mind, I thought it might be Ice-cream or camera business because 2things always be my special things that I’m crazy and love!!

                                                                                           ..How lucky I am!! :)